Chroma alternative
Everything Chroma keeps for Luxe, in one licence.
Chroma sells three plans, and design analysis, appliqué, the magic wand and splitting a design across hoops come only with Luxe, US$2,499 for the first year. Motifab sells one licence with all of them, for €149 a year.
No card, nothing charged when it ends · then €149 a year
Founding price: €99 your first year, then €149 a year for as long as you stay subscribed. Ends 31 January 2027.

- €149 a year, not US$2,499. Chroma Luxe is US$2,499 for the first year, then US$492 a year, as Chroma’s pricing page shows. Motifab’s one licence has every tool.
- 15 days free, longer than Chroma’s 14. Export included, no card. Take real orders with Motifab’s files and be paid before you pay anything.
- Five hoodies pay for the year. At €30 an embroidered hoodie, five cover the €149 licence. Or count the ten to twenty logos a year you would otherwise send to a digitizer.
Side by side
| Motifab | Chroma Luxe | |
|---|---|---|
| Price, first year | €149, or €99 at the founding price until 31 January 2027 | US$2,499 |
| Each year after | €149 | US$492 |
| Plans | One, with everything | Three: Inspire, Plus, Luxe |
| On a Mac | Native, on Apple silicon | Native |
| On Windows | Windows 10 and 11 | Included |
| Free trial | 15 days, export included | 14 days |
| AI credits | 1,000 every year | Not in this plan |
| Motifab€149 a year | Chroma InspireUS$799 first year | Chroma PlusUS$1,799 first year | Chroma LuxeUS$2,499 first year | |
|---|---|---|---|---|
| Auto digitizing | Included | Included | Included | Included |
| Realistic stitch view | Included | Included | Included | Included |
| Design analysis | Quality, with Fix all | Not in this plan | Not in this plan | Included |
| Appliqué | Included | Not in this plan | Not in this plan | Included |
| Magic wand | Included | Not in this plan | Not in this plan | Included |
| A design split across hoops | Included | Not in this plan | Not in this plan | Included |
| Cross stitch | Included | Not in this plan | Not in this plan | Included |
| More fill types | Contour, circular, meander, guided, gradient, tartan | Not in this plan | Not in this plan | 10 complex fills |
| Embroidery fonts | 151, and any installed font | 150 | 200 | 250 |
Prices without tax, and they can change. AI credits: none of the three pages lists them. Names and trademarks belong to their owners and are used only to compare; Motifab is not affiliated with them. The full comparison, with its sources
Why shops choose Motifab

One plan, no upgrades
Every tool from the first day, and every update in the year.
Quality, not only a preview
Motifab lays the stitches over the original artwork and scores what a customer would see: bare fabric, lost details, closed openings.
Mac and Windows
Like Chroma, Motifab runs natively on both.
Files read back
Every machine file is read back and compared with the screen before it is saved.
Questions
- What does each cost?
- Motifab is €149 a year with every tool. Chroma is US$799, US$1,799 or US$2,499 for the first year, then US$16, US$33 or US$41 a month, billed yearly.
- Does Motifab have as many fonts?
- Motifab has 151 Motifab Fonts, digitized by hand for embroidery, and it can embroider any font installed on your computer. Chroma has 150 to 250, by plan.
- Does it work with Ricoma machines?
- Yes. Motifab writes DST, the format Ricoma machines read, and reads every file back before it is saved.
- When is Chroma the better choice?
- When you want the most embroidery fonts out of the box: Chroma has 150 to 250 by plan, Motifab has 151 Motifab Fonts and can embroider any font installed on your computer. For every tool without choosing a plan, at €149 a year, Motifab is the better buy.
Try it on the next logo a customer sends.
Digitize it, embroider it with Motifab’s file and deliver it within the 15 free days. If Motifab doesn’t earn its place in your shop, you have paid nothing.
No card, nothing charged when it ends · then €149 a year
Founding price: €99 your first year, then €149 a year for as long as you stay subscribed. Ends 31 January 2027.
- No card needed
- Download Motifab and sign in with your e-mail. Nothing is charged when the 15 days end.
- Export included
- Embroider Motifab’s files on your own machine before you pay; the files you make stay yours. The trial has 300 AI credits.
- Mac and Windows
- A Mac with Apple silicon on macOS 13 Ventura or later, or a PC with Windows 10 (64-bit) or later.